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The Hype Machine: How Social Media Disrupts Our Elections, Our Economy and Our Health - and How We Must Adapt

Beschreibung The Hype Machine: How Social Media Disrupts Our Elections, Our Economy and Our Health - and How We Must Adapt. In this brilliant smart-thinking book about the power and influence of social media, Professor Sinan Aral shows how 'hyper-socialization' has profoundly changed us. Why does fake news spread faster than the truth? Do products and ideas become popular because they are good or because they are rated highly online? How does influence actually work and what does it mean to be influential? Which strategies and tactics can help businesses survive and thrive in the New Social Age? Human beings have always been a social species. We've been communicating and cooperating with one another since the dawn of time. But today, something is different. Over the last decade, we've doused the fire of human interaction with high octane gasoline. We've created technologies that massively amplify the ways in which we interact with one another, automated by machine intelligence that is designed to inform, stimulate and entertain us. Together these technologies constitute what Sinan Aral calls the 'Hype Machine'. Digital platforms like Facebook, Snapchat and Twitter are injecting the influence of peers into our daily decisions, driving the products we buy, how we vote and even who we love. Packed with original research conducted by Aral and his team, The Hype Machine describes the impact of social media on statecraft, politics, voting, business and public health, and shows us how to adapt our society to the hyper-socialized state the Hype Machine has wrought. This is a fascinating book that provides counterintuitive and surprising answers to some of the most hotly debated topics of our connected, digital era, as it impacts society.

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The Hype Machine (Hörbuch) von Sinan Aral / Audible ~ How Social Media Disrupts Our Elections, Our Economy and Our Health - and How We Must Adapt. Autor: Sinan Aral. Sprecher: Mike Chamberlain. Spieldauer: 14 Std. und 38 Min. Kategorien: Computer & Technologie, Geschichte & Kultur. Für 0,00 € kostenlos testen Danach 9,95 € pro Monat. Jederzeit kündbar. ODER. Für 16,95 € kaufen Im Warenkorb. The Hype Machine. Autor: Sinan Aral. Sprecher .

Instapundit » Blog Archive » IN THE MAIL: The Hype Machine ~ IN THE MAIL: The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health–and How We Must Adapt. Tweet Posted by Helen Smith at 11:00 am

Author Interview: Adapting To Social Media's Disruptions ~ His book, "The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, And Our Health -- And How We Must Adapt" is out now. Professor Aral, thanks so much for talking to us. Professor .

Social media impacts our elections, protests, and politics ~ Aral, the author of “The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health — and How We Must Adapt,” has used social media as a tool to gain insight into everything.

Don’t Believe the Social Media Hype - The American Prospect ~ The book [The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt] really covers the hype machine or social media's role, both in terms of the spread of false news, which we've done a lot of the research on, as well as foreign interference, as well as its contribution to the polarization of society, all three of which are tremendously important in this election.

Analyse sozialer Medien: Die Tyrannei der Trends ~ Wahlen im Facebook-Zeitalter: Der MIT-Forscher Sinan Aral legt eine Analyse sozialer Medien vor, die Standards setzt.

The Marketing Book Podcast - ARTILLERY LLC ~ The Marketing Book Podcast: "The Hype Machine" by Sinan Aral. The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health–and How We Must Adapt by Sinan Aral. Douglas Burdett. 6 min read. The Marketing Book Podcast: "Purple Goldfish 2.0" by Stan Phelps. Purple Goldfish 2.0: 10 Ways to Attract Raving Customers by Stan Phelps and Evan Carroll . Douglas Burdett. 10 .

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Innovation Hub : NPR ~ Aral, author of "The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health — and How We Must Adapt," has used social media as a tool to gain insight into everything .

‎The Prof G Show with Scott Galloway: 5G, Disney+, and All ~ Sinan Aral, a professor of management, IT, marketing, and data science at MIT joins Scott to discuss his new book, “The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health—and How We Must Adapt.” We also find out why Sinan does not think antitrust is the right way to go after Facebook and his thoughts on data portability. Follow Sinan on Twitter, @sinanaral .

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How Social Media Is Changing How Society Works ~ Aral, author of “The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health — and How We Must Adapt,” has used social media as a tool to gain insight into everything from pandemic reopenings to protests and politics. And core to what he’s learned is that “social media is designed for our brains,” he said.

Breaking Up Facebook Won’t Fix Social Media ~ Sinan Aral is the Director of the MIT Initiative on the Digital Economy and author of The Hype Machine, which is about how social media disrupts our world and how we must adapt.

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How big data helped elect President Kennedy during the ~ The Hype Machine: How social media disrupts our elections, our economy, and our health – and how we must adapt. Sinan Aral. Penguin Random House

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