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    B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship

    Beschreibung B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship. Industry after industry is becoming technology driven as software rapidly eats the world. As it spreads, so do complexity and opportunity. There are clear signs that the traditional B2B business model designed 125 years ago as a simple “make, sell, ship” approach for early manufacturing companies is no longer capable of delivering the full potential of high-tech and near-tech solutions. B4B seeks to frame what is possible in an age where suppliers are connected to their customers in real time. The traditional world of B2B was designed to sell things to customers, whereas the new B4B model will be about delivering outcomes for customers. It’s a whole new ballgame. Using powerful models and specific examples, B4B envisions a next-generation tech industry where suppliers play an active, ongoing role in helping business customers achieve unparalleled value from their technology investments.



    Buch B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship PDF ePub

    B4B: How Technology and Big Data Are Reinventing the ~ B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship / Wood, J. B., Hewlin, Todd, Lah, Thomas E. / ISBN: 9780986046209 / Kostenloser .

    B4B: How Technology and Big Data Are Reinventing the ~ In the book B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship, you’ll be taken through a narrative of how shifts in the industry are leading to a simple yet crucial conclusion: while the product B2B model was designed to sell things to customers, the new B4B model is about delivering outcomes for customers.

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    Unsere TOP 5 Vertriebsbücher – Lesetipps für das ~ 3. Aktuelle Marktveränderungen. Zwei Bücher, die die aktuellen Marktveränderungen – vor allem im technologischen Bereich (Stichwort SaaS beleuchten) – beleuchten, sind: „B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship“ sowie „Consumption Economics: The New Rules of Tech“, beide von dem Trio von J. B. Wood, Todd Hewlin und Thomas E. Lah. Wer .

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    IT-Vertrieb 2020: Business Outcome statt Technologie ~ Das konstatieren J.B. Wood und Todd Hewlin in ihrem Buch B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship. Sie stellen anschaulich dar, wie in fast allen Branchen physische Services und Produkte auf dem Rückzug, virtuelle dagegen auf dem Vormarsch sind. Ob Healthcare, Automotive oder Finance – der Shift ist im Gange oder bereits erfolgt. IT ist damit nicht .

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