Beschreibung Marissa Mayer and the Fight to Save Yahoo!. A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38. When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing? Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted. In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.
Marissa Mayer and the Fight to Save Yahoo!: ~ Marissa Mayer and the Fight to Save Yahoo! / Carlson, Nicholas / ISBN: 9781455556618 / Kostenloser Versand fĂŒr alle BĂŒcher mit Versand und Verkauf duch .
Marissa Mayer and the Fight to Save Yahoo!: ~ Marissa Mayer and the Fight to Save Yahoo! tells her story. Back in the 1990s, Yahoo was the internet. It was also a $120 billion company. But just as quickly as it became the world's most famous internet company, it crashed to earth during the dotcom bust. And yet, Yahoo is still here, with nearly a billion people visiting it each month.
Marissa Mayer and the Fight to Save Yahoo! Buch ~ When Marissa Mayer first started at Yahoo in 2012, the car parks would empty every week by 4.00 p.m. on Thursday. Over the next two years she made plenty of mistakes, but she learned from them. Now Yahoo's culture is vibrant and users are coming back. In Marissa Mayer and the Fight to Save Yahoo! Nicholas Carlson also explores what may be the .
Marissa Mayer and the Fight to Save Yahoo! eBook: Carlson ~ Marissa Mayer and the Fight to Save Yahoo! tells the fly-on-the-wall story of Yahoo's history for the first time, getting inside the board room as executives make genius calls and massive blunders. Dan Loeb, a tough-talking hedge fund manager, set his sights on Yahoo in 2011. He grew up idolising the corporate raiders of the 1980s, building a career being more vicious than any of them. Without .
: Marissa Mayer and the Fight to Save Yahoo ~ Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a five percent .
Buy Marissa Mayer and the Fight to Save Yahoo! Book Online ~ Marissa Mayer and the Fight to Save Yahoo! tells her story. Back in the 1990s, Yahoo was the internet. It was also a $120 billion company. But just as quickly as it became the world's most famous internet company, it crashed to earth during the dotcom bust. And yet, Yahoo is still here, with nearly a billion people visiting it each month.
Marissa Mayer And The Fight To Save Yahoo! - YouTube ~ Author Nicholas Carlson from Business Insider talks to Colleen Taylor about his new book, "Marissa Mayer and the Fight to save Yahoo!" Subscribe to TechCrunc.
Book Summary of Nicholas Carlsonâs âMarissa Mayer and the ~ Recommendation: As a fast read, Marissa Mayer and the Fight to Save Yahoo! is great. Beyond Nicholas Carlsonâs gossipy narrative and his pejorative depiction of Mayerâs management style, readers of this page-turner will be interested in Yahoo leadershipâs strategic and tactical missteps. Particularly fascinating are how Yahoo missed opportunities to buy Google and Facebook when they were .
Marissa Mayer - 22find Yahoo Suche Suchergebnisse ~ Am 30-3-1975 wurde Marissa Mayer (Spitzname: Marissa ) in Wausau, Wisconsin geboren. Als Tochter von Vater Michael Mayer und Mutter Margaret Mayer erlangte sie im Jahr 2020 als Ăkonom BerĂŒhmtheit zum Beispiel fĂŒr CEO of Yahoo!. Marissa Mayers Sternbild ist Widder und sie ist jetzt 45 Jahre alt.
Marissa Mayer â Wikipedia ~ Marissa Ann Mayer (* 30.Mai 1975 in Wausau, Wisconsin) ist eine US-amerikanische Informatikerin und Managerin mit Wohnsitz in Palo Alto, Kalifornien.Von Juli 2012 bis Juni 2017 war sie CEO und President von Yahoo. Davor war sie Vice President bei Google Inc. Marissa Mayer galt als âpublic faceâ von Google. 2008 wurde sie vom US-amerikanischen Wirtschaftsmagazin Fortune erstmals â und .
: Marissa Mayer and the Fight to Save Yahoo ~ Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and .
Marissa Mayer and the Fight to Save Yahoo!(Englische ~ Access a free summary of Marissa Mayer and the Fight to Save Yahoo!, by Nicholas Carlson and 20,000 other business, leadership and nonfiction books on getAbstract.
Marissa Mayer and the Fight to Save Yahoo! by Nicholas ~ Marissa Mayer and the Fight to Save Yahoo! - Ebook written by Nicholas Carlson. Read this book using Google Play Books app on your PC, android, iOS devices. Download for offline reading, highlight, bookmark or take notes while you read Marissa Mayer and the Fight to Save Yahoo!.
Marissa Mayer and the Fight to Save Yahoo! / IndieBound ~ Marissa Mayer and the Fight to Save Yahoo! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and .
Tage der Wahrheit fĂŒr Marissa Mayer - EDITION F ~ Anfang Januar hat der Wirtschaftsjournalist Nicholas Carlson ein Buch veröffentlicht, die âNew York Timesâ brachte einen lĂ€ngeren Vorabdruck. In âMarissa Mayer and the Fight to Save Yahoo!â beschĂ€ftigt er sich mit Mayers Straucheln bei Yahoo. Sein Fazit: Sie habe die in sie gesetzten Erwartungen bisher nicht erfĂŒllen können und keine maĂgeblichen Impulse fĂŒr das angeschlagene .
Buy Marissa Mayer and the Fight to Save Yahoo! Book Online ~ The New York Times says the book is "a lot of fun to read" and "an impressive feat." The New York Times also writes, "As Nicholas Carlson demonstrates in MARISSA MAYER AND THE FIGHT TO SAVE YAHOO!, a vivid account of her vertiginous career climb, Mayer is worth paying attention to for reasons that transcend gender. Carlson presents her as a complex personality who defies most stereotypes."â
Yahoo-Chefin Marissa Mayer ĂŒbt Selbstkritik - manager magazin ~ In "Marissa Mayer and the fight to save Yahoo" zeichnet Carlson detailliert die bald 20-jĂ€hrige Geschichte des strauchelnden IT-Unternehmens nach. Carlson widmete auch Mayer viele Passagen - und .
Marissa Mayer and the Fight to Save Yahoo! Quotes by ~ â Nicholas Carlson, Marissa Mayer and the Fight to Save Yahoo! 0 likes. Like âIf buying Facebook was a bad idea, it was bound to be a bad idea at $850 million, too. If it was a good idea, $2 billion would end up looking as cheap as $1 billion.â .
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Wie Marissa Mayer als Yahoo-CEO scheitert â·â CURVED ~ Mayer hatte eine gute Ausgangsposition. Als Marissa Mayer 2012 bei Yahoo einstieg, hĂ€tte die Ausgangslage fĂŒr sie schlechter sein können. So hatte das Internetunternehmen bereits 2005 eine .